About LAUF Sports Brand

About LAUF Sports Brand

Founded by Marina Rovery and Anna McDowell in 2011, LAUF SPORTS combines fashion, design and functionality with a focus on performance. LAUF was born during a triathlon training session, driven by the desire to train with clothing that offers quality, technology, comfort and style. The founders are two determined women who are passionate about sports and are also connected to the world of fashion. They are constantly seeking to innovate and make room for all possible dreams.
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